Search Engine Marketing (SEM) Specialist
The pro who drives paid traffic through Google AdsGoogle’s advertising platform—used for search, display, YouTube, and more to drive paid traffic. and beyond—focuses on ROI and intent-based campaignsStrategy meets storytelling—campaigns bring big ideas to life, driving awareness, engagement, and conversions through powerful, multi-channel messaging..
What is Search Engine Marketing (SEM) Specialist?
Manages paid search campaigns—drives traffic, conversions, and ROI through platforms like Google AdsThe art of persuasion—advertising is the strategic storytelling that builds brands, shapes perceptions, and drives consumer action across multiple channels..
Dive Deeper
PPC, Google Ads, Paid Search, CTR, Campaign OptimizationTweaking and testing live campaigns to improve performance—think better targeting, messaging, and media mix.