Branded Content

Branded Content

Crafting branded content that connects

Stories that spark emotion and inspire action.

Branded content is storytelling with purpose. It’s the art of creating captivating narratives that resonate with audiences, delivering your brand’s message in a way that feels authentic, engaging, and unforgettable. At RIOT, we specialize in crafting branded content that starts conversations and drives virality.

In a world overflowing with content, your brand needs more than a message; it needs a moment. Branded content is how you can create that moment—through films that inspire, campaigns that captivate, and stories that spark an emotional connection. It’s the difference between being noticed and being remembered.

What makes branded content powerful

Unlike traditional advertising, branded content focuses on delivering value first. Whether it’s entertainment, education, or pure inspiration, the goal is to connect with your audience on a deeper level. Great branded content builds relationships and trust. It’s the kind of content that audiences seek out and share, amplifying your brand’s reach organically.

How RIOT creates branded content with impact

At RIOT, we believe that every brand has a story worth telling. Our approach combines cutting-edge creativity with a strategic understanding of audience behavior. From concept to execution, we ensure your branded content is designed to grab attention and inspire action. Here’s what we bring to the table:

Authentic storytelling

We dig deep into your brand’s essence, uncovering the unique threads that define its story and weaving them into compelling narratives. It’s not just about what your brand does—it’s about who you are, what you stand for, and how you want the world to see you. Every brand has a voice, a heartbeat, a soul, and we make it our mission to bring that to life through storytelling that feels as genuine as it is powerful.

Whether it’s a punchy short-form video designed to grab attention in an instant or an expansive, cinematic campaign that unfolds like a masterpiece, we ensure every detail resonates. Authenticity isn’t just a goal—it’s our standard. It’s about creating work that feels real, relatable, and human, connecting your audience to your brand in a way they won’t forget.

Visually stunning production

Our creative production studio is the heartbeat of RIOT—a space where bold ideas are transformed into unforgettable realities. With a team of visionary creators, we bring stories to life through innovation, precision, and a relentless pursuit of excellence.

From high-energy sizzle reels that ignite excitement to cinematic brand films that captivate and inspire, our work is designed to leave a lasting impression. Every frame we craft is a testament to our passion for pushing creative boundaries and delivering content that audiences can’t ignore.

Optimized for virality

In today’s digital-first world, creating shareable content is no longer optional—it’s essential. The success of a brand often hinges on its ability to connect with audiences in meaningful ways across platforms. At RIOT, we understand the dynamics of digital behavior and the importance of crafting content that resonates, engages, and inspires.

Every piece of branded content we create is designed with social media at its core. From eye-catching visuals to emotionally charged narratives, we ensure your brand’s story is told in a way that sparks conversation, drives engagement, and amplifies your reach. Whether it’s a viral moment or a sustained campaign, our focus is on making your content impossible to ignore.

Tailored to your goals

Whether you’re launching a product, building awareness, or redefining your brand identity, the right content can make all the difference. At RIOT, we take the time to understand your goals, ensuring that every creative decision aligns with your vision and strategy.

Our branded content is designed to do more than just look good—it delivers measurable results at every step of the journey. From captivating your audience to driving engagement and conversions, we create work that not only resonates but also achieves meaningful impact for your brand.

Iconic collaborations, unforgettable stories

From collaborating with global icons like Tiffany & Co. and Red Bull to producing viral hits for Coach and LA Galaxy, RIOT has a proven track record of creating branded content that makes an impact. We understand the power of a well-told story and the art of making it unforgettable.

Below, you’ll find a collection of branded content we’ve crafted for some of the world’s most visionary brands. Let’s create something extraordinary together.

Wardrobe: App Intro
September 20, 2021 by Jack in 0 Comments

With almost 40,000 new apps released every month, we had to make sure the new Wardrobe app which allows its users to exchange and borrow high-fashion clothing would stand out from the crowd. The introduction to the app is the front door for the person using it, so we went above and beyond with this video, welcoming everyone to it in the coolest way possible. Taking a bank of awesome content from the team including clips of real users of the app, we had fun playing around with it all in very unique ways. Our creative agency goes the extra mile as always, we took the time to hand-cut real pieces of paper, filmed on a green screen, and then added stop motion to achieve an old-school and hyped look and feel. We ran assets through one of our many vintage video cameras to add true and unique VHS effects, created custom motion graphics for the logo and text moments, and composed mixed media animation layers and textures to help bring fresh, new, and unique vibes to each frame. We also chopped and mashed together some of the wildest and coolest imagery combinations, including a buffering effect called “data moshing” […]

Read More
Lexus & WSJ: Leadership Session w/ Dylan Marron
May 14, 2021 by Jack in 0 Comments

Giving a masterclass on empathy, podcaster Dylan Marron in collaboration with Lexus and WSJ Custom Content sat in front of the RIOT cameras in NYC during the pandemic. Dylan’s “Conversations with People Who Hate Me” podcast and social experiment features his conversations with people who have written negative comments to him online in the past. The experience from the shows and the conversations that followed gave Dylan a bank of knowledge on vulnerability, difficult conversations, and empathy. We shot, edited, and produced this long-form instructional class that dives into deep philosophical layers surrounding negative human interactions and delivers a light and positive visual experience for the viewer. The story is broken down into chapters with a mixture of “to camera” discussion, motion graphics, quirky custom hand-drawn animations and a multitude of b-roll that was shot in different locations throughout. Our leadership session is one of the rare longer-form pieces of content in the RIOT catalog and we’re super proud of this creation. We’re excited about future collaborations where we get to test ourselves in the longer form visual content space further. Close

Read More
Wall Street Journal: B2C Sizzle Reel
March 19, 2021 by riotwashere in 0 Comments

Creative Direction, Produced, Directed, Edited, Color, Motion GFX, Kinetic Text, Animation

Read More
Coach – Collaborations Sizzle
March 19, 2021 by riotwashere in 0 Comments

Creative Direction, Produced, Directed, Edited, Color, Motion GFX, Kinetic Text, Animation

Read More
AWS x Formula 1: A Data-Fueled Renaissance
November 5, 2020 by riotwashere in 0 Comments

Formula 1 has always been a battle of speed, precision, and engineering. Now, it’s a battle of data. With AWS, teams analyze aerodynamics, predict pit stops, and optimize every race detail in real time. Explore the full AWS x Formula 1 series and see how machine learning is driving the future of motorsport.

Read More
TD Ameritrade’s Taste of the Futures: Episode #3 Plating the Future
October 28, 2020 by riotwashere in 0 Comments

How does the futures market shape what’s on your plate? In Taste of the Futures – Episode #3, Chef Gabriel Kreuther transforms finance into food, crafting a dish based on projected market trends. A meal made of oats, pork, and corn isn’t just creative—it’s an economic forecast served on a plate.

Read More
AWS x Livongo: Data Empowers Patients & Providers
October 1, 2020 by riotwashere in 0 Comments

Data is changing healthcare. AWS and Livongo are using AI-driven insights, machine learning-powered nudges, and real-time analytics to help patients manage chronic conditions with precision. This is where technology meets better health.

Read More
TD Ameritrade’s Taste of the Futures: Episode #2 From Futures to Table
September 30, 2020 by riotwashere in 0 Comments

Finance meets fine dining in Taste of the Futures – Episode #2. Chef Noah Sandoval and Jamie McDonald dive into the invisible forces of futures trading that shape food pricing, supply chains, and restaurant risk management.

Read More
AWS x Aella Credit: Infusing Intelligence into Financial Services
August 26, 2020 by riotwashere in 0 Comments

Nearly 70% of Africa’s population has been excluded from financial services—until now. With AWS, Aella Credit is breaking barriers using AI-powered biometric verification and real-time lending, unlocking financial access for millions.

Read More
TD Ameritrade’s Taste of the Futures: Episode #1 Back to the Futures
August 1, 2020 by riotwashere in 0 Comments

From farm fields to the trading floor—TD Ameritrade’s Taste of the Futures explores the roots of futures trading, starting with the grain markets that shaped the modern financial world. Episode #1 takes us back to where it all began: corn, contracts, and market strategy.

Read More
Reside Moments: Jewel Intentions
April 28, 2020 by riotwashere in 0 Comments

Creative Direction, Directed, Edited, Motion, Color, Design, Produced, Web

Read More
Reside Moments: Bring Your Garden Inside
December 3, 2019 by riotwashere in 0 Comments

Directed, Creative Direction, Editing, Post, Color, Titles, FX, Branding, Design, Photography, Social, Music Supervision

Read More
Back to Top