Branded Content Archives

CRAFTING DISTINCTIVE BRAND IDENTITIES

Where innovation meets legacy.
At RIOT, our creative agency is at the forefront of brand creation and transformation, making us one of the most sought after branding agencies around. Our expertise spans creating new brands and revitalizing established ones, ensuring each identity we craft is both distinctive and memorable.

OUR BRAND IDENTITY EXPERTISE

  • Innovative Brand Creation: From conceptualization to launch, we build brands that stand the test of time. A prime example is AltSounds.TV, a brand we created 20 years ago that remains influential.
  • Strategic Rebranding: We specialize in rebranding efforts that breathe new life into established brands. Notably, we guided the Washington Commanders through their rebranding journey from the Washington Redskins, crafting a new identity that resonated with fans and stakeholders alike.
  • Cross-Sector Mastery: Our portfolio spans various industries, showcasing our ability to adapt and innovate across different market landscapes.
  • Memorable Identities: We believe in creating brands that not only stand out but also connect deeply with their target audiences, leaving a lasting impact.
At RIOT, we understand the intricacies of branding and the importance of a strong brand identity. Let us help you create or reinvent your brand to achieve its fullest potential.
Coachtopia: Luxury, Redefined

RIOT partners with Coachtopia to bring sustainable luxury to life in the Alter/Ego collection. This visually captivating story, told with the charm of a nature documentary, turns leather scraps into iconic designs, reshaping the future of fashion with every stitch.

Read More
Featured Image
John Frieda’s Frizz Ease: 7 Films That Tame Every Strand

Go behind the scenes with celebrity stylists Dave Stanwell and Laura Polko as they bring John Frieda’s Frizz Ease campaign to life. From tackling humidity to achieving sleek, frizz-free hair, each transformation is a testament to effortless styling.

Read More
LA Galaxy: Afrojack Teaser Film

Experience the mesmerizing teaser film announcing Afrojack for the LA Galaxy vs. LAFC match at the Rose Bowl. A visual journey through interstellar space that captivates from the first frame.

Read More
IWC Schaffhausen: NYC Flagship Film

IWC Schaffhausen, the pinnacle of Swiss luxury watchmaking, tasked us with a high-stakes project: to create a compelling video for their brand-new flagship store at the legendary corner of 60th and Madison Avenue in NYC.

Read More
Featured Image
Red Bull Kumite: Times Square Live Stream OOH Screen Graphics

Back in March, we took on a pretty intense project for the 2024 Red Bull Kumite, right in the heart of Times Square. Our job? Design and create the graphics for the event, making sure the games looked amazing on a massive 8K corner screen in New York City. We crafted the fullscreen visual experience, with graphics seamlessly laid over live camera feeds, resulting in a high-end and visually stunning display. Red Bull Kumite is one of the must-watch tournaments on the Street Fighter and Fighting Game Community calendar, featuring 16 of the world's top Street Fighter players battling for the title of Red Bull Kumite Champion. The atmosphere was electric, with onlookers and participants alike immersed in the intense action and breathtaking visuals. The event was streamed live on Red Bull Gaming's Twitch and YouTube channels, giving a global audience of hundreds of thousands a front-row seat. Plus, the 360,000 people who pass through Times Square each day got to experience the excitement. The vibrant graphics and the thrill of playing on such a grand stage made the event unforgettable. One attendee even said, "The energy in Times Square was palpable, and the graphics on the big screen were […]

Read More
LA Galaxy x Omega: Small Plan Big Impact

Discover the inspiring collaboration in 'LA Galaxy x Omega: Small Plan Big Impact,' where football meets entrepreneurship. Join LA Galaxy players as they explore local businesses, blending their passion for soccer with diverse interests like interior design, culinary arts, and fashion. This unique web series, sponsored by Omega Accounting Solutions, celebrates creativity, community, and the unexpected intersections of sports and local enterprises.

Read More
Nutrafol: Youtube & OTT Hair Wellness Campaign

Nutrafol Wellness Campaign: For WomenLife ChangesChronicling personal and professional transitions, from life's joys to its challenges, we explored their profound impact on hair wellness.Lifestyle TriggersA delicately weaved tale of everyday habits that inadvertently shape hair health, highlighting the importance of awareness and proactive care.Thinning StatVenturing into the reality where over half of women grapple with thinning hair, we presented both the challenges and the healing pathways.Nutrafol Wellness Campaign: For MenGeneticsA thoughtful reflection on genetics and their enduring influence on hair's vitality and resilience.Thinning StatA stark presentation, focusing on the unsettling fact that over 80% of men face hair thinning, urging introspection and proactive measures.Sexual PerformanceEngaging in an earnest dialogue, this narrative unveiled the intersections between hair supplements and the concerns of male vigor.Nutrafol Wellness Campaign: For BothMelding the stories of both genders, we crafted additional films that celebrated universality. Highlighting concerns and solutions shared by all, Nutrafol's diverse product range became the harmonizing chord.Lifestyle TriggersLife ChangesThinning StatNutrafol Wellness Campaign: Over The Top (OTT) VersionsWomen: Life Changes OTTMen: Sexual Performance OTTFor Both: Lifestyle Triggers OTT

Read More
LA Galaxy: Rose Bowl Campaign

Match Day -1 Hype FilmRose Bowl Ticket Push TrailerLA Galaxy VS LAFC: Rose Bowl Campaign Gallery Close LA Galaxy VS LAFC: Rose Bowl Campaign Social Media Presence View this post on Instagram A post shared by LA Galaxy (@lagalaxy) View this post on Instagram A post shared by LA Galaxy (@lagalaxy) View this post on Instagram A post shared by LA Galaxy (@lagalaxy) The countdown begins now 🌹7.04.23 — This is for LA. pic.twitter.com/kaRzpn0pYl— LA Galaxy (@LAGalaxy) June 26, 2023 This rivalry always means more.Tomorrow, we battle for LA. pic.twitter.com/rbT54tmyhf— LA Galaxy (@LAGalaxy) July 4, 2023 Our LA. Our Galaxy.Today is for LA. pic.twitter.com/OwbeMbgtFf— LA Galaxy (@LAGalaxy) July 4, 2023

Read More
LA Galaxy: Dignity Health Sports Park 20th Anniversary

Dignity Health Sports Park 20th Anniversary Social Media View this post on Instagram A post shared by LA Galaxy (@lagalaxy) Home sweet home 💙🤍💛Here’s to celebrating 20 years at @dignityhealthsp, and the 20 to come. pic.twitter.com/UXxu6KKUF7— LA Galaxy (@LAGalaxy) June 15, 2023 Dignity Health Sports Park 20th Anniversary Gallery Close

Read More
Back to Top