Nutrafol x Sephora: Skin
We teamed up with Nutrafol and Sephora to bring their Skin Nutraceutical project to life, a journey that dared us to celebrate the unadulterated allure of natural beauty. This creative collaboration allowed us to zoom in closer than ever, capturing silent narratives woven into the essence of our subject’s visage.
Nestled within the vibrant heart of NYC, RIOT transformed into a crucible of creativity. Amidst our space, we rediscovered a treasure of portraiture—our mid-century modern studio’s original, 40s era skylight dome.
We’re proud to have one of the most unique light sources.
This architectural relic became our source of natural illumination, casting a radiant glow that embraced our model in the soft embrace of perfectly diffused daylight. This unique lighting setup allowed us to capture the ephemeral charm of natural light. The outcome? A film where the genuine, ethereal allure of authenticity eclipses any commonplace, artificial brightness.
This project hinged on the delicate balance of light and subtlety to highlight our model’s natural beauty, aligning seamlessly with the brand’s Skin palette. Clad in colors reflecting Nutrafol’s range, our model transcended being merely a campaign face to embody Nutrafol. The fusion of visuals and narrative crafts a cohesive story. Enhanced by crisp, understated animations, we create an experience that unfolds gradually, inviting viewers on a captivating journey.
This creative collaboration was all about the art of subtlety and the power of light to perfectly haromonize our model’s natural beauty. Dressed in hues that echo the brand’s Skin palette, our model wasn’t just a face for the campaign; she was the embodiment of Nutrafol’s nurturing spirit. The fusion of visuals and narrative crafts a cohesive story.
Enhanced by crisp, understated animations, we create an experience that unfolds gradually, inviting viewers on a captivating journey. We meticulously shaped the soundscape, choosing the perfect capsule from our Blue Bottle tube microphone collection to complement our narrator’s voice. This selection highlighted her natural tones, adding warmth and inviting depth, weaving the narrative together with crystal-clear coherence.
From innovative lighting techniques to embracing the beauty of nature, each aspect was carefully curated to highlight Nutrafol’s core values as a brand. Immerse yourself in the story with the film featured above, and explore our curated selection of visuals in the gallery below.
RIOT teamed up with Nutrafol and Sephora to craft a stunning video series celebrating the connection between skin health and wellness. Through captivating visuals and scientific animations, the project brought Nutrafol's core message to life.
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The Nutrafol Wellness Campaign redefines hair health with powerful storytelling and breathtaking visuals. Dive into a journey that celebrates transformation and resilience through life’s changes.
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Nutrafol, a renowned name in the nutraceuticals and hair care sector, recently partnered with Sephora and enlisted our creative agency to produce a comprehensive product video library to accompany the launch of their new partnership. Our team closely collaborated with Nutrafol's creative department to create visually appealing and informative videos for each of their products available at Sephora. The Nutrafol x Sephora collaboration was a full-service agency effort, executed in-house by our creative
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