Augmented Reality (AR)
Augmented reality (AR) overlays digital information onto the real world, enhancing the user’s perception of reality. Typically this is experienced through mobile devices.
More about Augmented Reality (AR)
Augmented Reality (AR) overlays digital content—such as graphics, sounds, or interactive elements—onto the physical world. Typically experienced through mobile devices or AR headsets, this technology enhances users’ perceptions by blending the virtual and real worlds seamlessly.
AR offers endless possibilities for engagementEngagement is the level of interaction, attention, and emotional connection that an audience has with a brand, message, or content. It reflects how actively individuals are participating, sharing, or responding to what’s presented., from interactive product try-ons and immersive gaming experiences to educational tools and live-event enhancements. It’s a powerful way for brandsA brand is the unique identity of a business, product, or service, encompassing its values, personality, visual identity, and customer perceptions. It’s how an organization differentiates itself and connects with its audience. to create memorable, interactive experiences that go beyond the screen.
At RIOT, we use AR to turn imagination into reality. By leveraging this cutting-edge technology, we create experiences that captivate, engage, and push the boundaries of what’s possible. Whether it’s a product demo or an immersive campaign, RIOT’s AR solutions leave a lasting impression.
Dive deeper
Interactive AR FiltersInteractive AR filters are augmented reality experiences that overlay digital effects onto the real world through smartphone or tablet cameras, often used on social media platforms. Enhance your social media posts using AR filters., Immersive ExperiencesImmersive experiences engage multiple senses, creating a sense of presence and immersion in a real or simulated environment. XR and sensory experiences are included within this., Virtual Reality (VR)Virtual reality (VR) creates immersive, computer-generated environments that users can interact with, often using a headset. VR transports users to new worlds., Extended Reality (XR)Extended reality (XR) is an umbrella term encompassing all immersive technologies, including virtual reality (VR), augmented reality (AR), and mixed reality (MR). XR covers all immersive technologies., Interactive DesignInteractive design creates engaging user experiences that respond to user actions and inputs. This makes websites dynamic and more engaging for users.