Google Search Quality Rater Guidelines
The handbook for human evaluators assessing search result quality—used to train Google’s AI with E-E-A-TExperience, Expertise, Authoritativeness, and Trust—Google’s criteria for ranking quality content..
What is Google Search Quality Rater Guidelines?
Used by human reviewers to assess SERPs—helps inform algorithm training and priorities.
Dive Deeper
E-E-A-T, Content Quality, SEORank and resonate—SEO is the process of optimizing your site and content to improve visibility on search engines like Google. Standards, User Intent, Trustworthiness
