YMYL Pages
Your Money or Your Life content—requires high trust and authority due to impact on finances, health, or safety.
What is YMYL Pages?
“Your Money or Your Life” pages deal with health, financeThe flow of money in and out of the agency—critical for operations, strategy, and long-term sustainability., or safety—Google holds them to high standards.
Dive Deeper
Google Medic UpdateA 2018 algorithm update targeting YMYL (Your Money, Your Life) content—focused on authority and trustworthiness., SEORank and resonate—SEO is the process of optimizing your site and content to improve visibility on search engines like Google., Trustworthiness, E-E-A-TExperience, Expertise, Authoritativeness, and Trust—Google’s criteria for ranking quality content., Financial & Health Content