Share of Voice
Your brand’s presence compared to competitors—used to measure visibility across media or platforms.
What is Share of Voice?
Measures brandMore than a logo—brand is the essence of a company, shaping identity, reputation, and customer perception. visibility against competitors—used in PRYour reputation, amplified—PR manages brand image through media outreach, storytelling, and strategic communication., advertisingStories with purpose—marketing connects brands to people through strategy, creativity, and campaigns that drive impact., and search.
Dive Deeper
Brand AwarenessHow familiar your audience is with your brand—essential for top-of-funnel strategy and long-term equity., Competitive AnalysisKnow your rivals, outthink the game—competitive analysis deciphers market trends, audience behaviors, and brand positioning to sharpen strategy and stay ahead., Media ReachThe total number of unique people who see your content—used in media planning and performance tracking., Campaign Effectiveness, Performance MetricsThe pulse of success—KPIs are measurable goals that track performance, guiding brands to optimize, adapt, and crush their objectives.
