Journey Map
A visual of the user’s path—tracks thoughts, feelings, and actions from discovery to conversion.
What is Journey Map?
A journey map visualizes user or customerThe reason we do what we do—the client is the partner, the collaborator, and the audience we’re here to impress and grow with. experience over time—used in UX, CX, and marketing strategyThe game plan for success—advertising strategy defines goals, messaging, and tactics to drive brand awareness, engagement, and conversions..
Dive Deeper
UX DesignFunction meets form—design shapes how brands look, feel, and connect through everything from logos to layouts., Customer Experience, User Flow, PersonaA fictional profile of your target customer—based on real data, behaviors, and motivations., Design ThinkingEmpathy meets innovation—design thinking is a human-centered problem-solving framework that drives creative breakthroughs.