Financial Metrics
Numbers that reflect fiscal performance—like ROI, burn rate, net profitRevenue minus all costs—what’s left after everything’s paid., and revenue per employee.
What is Financial Metrics?
Financial metrics like profit, cash flow, and ROI guide agency decisions and strategyThe playbook for success—strategy defines where you're headed, how you'll get there, and what will set you apart..
Dive Deeper
KPIsThe pulse of success—KPIs are measurable goals that track performance, guiding brands to optimize, adapt, and crush their objectives., ROI, Revenue AnalysisBreaking down where your income comes from—used to spot patterns, gaps, and growth opportunities., Forecasting, Campaign ReportingTurns performance into insight—analyzing KPIs post-campaign to inform future strategy.
