Content Production Manager
The behind-the-scenes boss—production managers coordinate people, platforms, and timelines to keep content flowing smoothly and on schedule.
What is a Content Production Manager?
A storyboard provides the framework for video production by outlining each scene, key transitions, and visual elements, ensuring team alignment.
The production brain behind the creative fire. They manage schedules, talent, tools, and platforms to keep content flowing like clockwork.
What does a Content Production Manager do?
They handle pre-production, resource coordination, shoot logistics, and post-delivery timelines—balancing creative ambition with real-world constraints.
What does this role look like in a creative agency?
At RIOT, production managers are the ones making sure the idea gets made—and made right. They’re half producer, half planner, all problem-solver.
Dive Deeper
Content Production Managers are the behind-the-scenes bosses who make sure content projects flow smoothly from idea to execution. They coordinate teams, manage timelines, source freelancers, liaise with vendors, oversee budgets, and troubleshoot obstacles across multiple platforms and formats. In creative and content agencies, they protect quality, maintain consistency, and keep projects on schedule—turning creative vision into scalable, repeatable reality.
Related Glossary Terms
| Related Glossary Terms | Why It’s Relevant |
|---|---|
| Workflow Optimization | Content Production Managers constantly refine internal workflows to boost speed, reduce bottlenecks, and maintain quality. |
| Project Timelines | They build and maintain detailed production schedules—ensuring deliverables hit key milestones and launch dates. |
| Task Management Tools | Production Managers live inside platforms like Asana, Monday.com, or Wrike to assign tasks, track deadlines, and manage approvals. |
| Stakeholder Communication | Clear, proactive communication keeps creative teams, strategy leads, clients, and vendors aligned throughout the process. |
| Content Strategy | Production managers support the execution side of content strategies—ensuring the right assets are created at the right time for the right platforms. |
Related Job Roles
| Related Job Roles | Why It’s Connected |
|---|---|
| Project Manager | Focuses on overall project scope—Content Production Managers drill into execution details across multiple content types and deliverables. |
| Creative Director | Sets the creative vision that Content Production Managers help bring to life through coordinated production logistics. |
| Content Strategist | Shapes what needs to be created—Production Managers ensure that content is produced efficiently and accurately. |
| Marketing Manager | Relies on Content Production Managers to deliver the creative assets needed to power campaigns, social calendars, and digital experiences. |
