Agency Pricing Model
The structure behind the invoice—defines whether you’re charging by hour, project, retainer, or results.
What is Agency Pricing Model?
A pricing model outlines how a creative agencyWhere strategy meets storytelling—creative agencies craft bold ideas, striking visuals, and powerful campaigns that elevate brands beyond the ordinary. charges—important for transparency, trust, and profitabilityThe difference between revenue and costs—essential to sustaining and scaling creative businesses..
Dive Deeper
Agency Pricing StrategyThe thinking behind the number—balancing profit, client expectations, market trends, and value., Retainer WorkRecurring creative services under contract—supports content, strategy, design, or digital retainers., Time and MaterialsA billing model based on hours worked and resources used—flexible, but needs tight tracking., Project ProfitabilityMeasuring how much profit a specific project generates—used for pricing, planning, and client evaluation., Scope of WorkA document defining project tasks, deliverables, and timelines—sets clear expectations from the start.
