Click Through Rate (CTR)
The percentage of people who click after seeing your adThe art of persuasion—advertising is the strategic storytelling that builds brands, shapes perceptions, and drives consumer action across multiple channels. or link—key for measuring relevance and performance.
What is Click Through Rate (CTR)?
CTR is the % of users who click a link or ad—crucial for measuring engagementMore than just metrics—engagement is about meaningful interactions, building relationships, and creating content that sparks conversation and action. and ad performance.
Dive Deeper
Performance AnalyticsThe data behind how your campaigns perform—used to assess ROI, tweak strategy, and fuel reports., Paid Search, SEORank and resonate—SEO is the process of optimizing your site and content to improve visibility on search engines like Google. Metrics, Conversion TrackingFollowing user actions post-click—tracks sign-ups, purchases, downloads, and the stuff that moves your bottom line., Bounce RateThe percentage of visitors who leave without interacting—high bounce = low engagement (or a misaligned page).