TD Ameritrade’s Taste of the Futures: Episode #3 Plating the Future

TD Ameritrade’s Taste of the Futures: Episode #3 Plating the Future

Markets shift, prices rise, and the invisible hand of futures trading reaches beyond Wall Street—straight into the kitchen. In TD Ameritrade’s Taste of the Futures: Episode #3, Chef Gabriel Kreuther steps up to a unique challenge: creating a dish inspired by the movement of the futures market itself. On the counter, three simple ingredients: oats, pork, and corn. They don’t typically share the same plate, but today, they are bound by something deeper—their financial futures.

Jamie McDonald lays it out: pork futures are projected to rise by 10% next year. That means higher costs for chefs, restaurants, and consumers alike. To reflect this, Chef Kreuther is given slightly less pork to work with—a creative limitation mirroring the real-world decisions that restaurants face every day.

“That’s quite interesting to know,” the chef muses. “It makes you think ahead.”

Trading Futures, Crafting Flavor

As Kreuther begins assembling his dish, the conversation deepens. Futures aren’t just numbers—they are reflections of trends, behaviors, and market forces beyond our control.

Illustrated milk cartons showing traditional milk and soy milk, representing changing consumer preferences and their impact on futures markets.

An illustration of milk and soy milk, symbolizing how changing consumer trends drive futures markets. Featured in TD Ameritrade’s Taste of the Futures – Episode #3.

Take oats, for example. The rise of oat milk created a surge in demand, shifting the market. But when supply caught up, prices fell. It’s a reminder that consumer trends drive markets, and markets shape the price of what we eat.

Just like a trader examines micro E-mini futures contracts for shifting equity trends, a chef must anticipate ingredient costs, supply chains, and economic factors before plating the perfect dish.

A Meal That Reflects the Market

A plated dish featuring pork, oat fries, and corn, inspired by market trends and futures trading in TD Ameritrade’s Taste of the Futures.

A final dish crafted by Chef Gabriel Kreuther, featuring pork, oat fries, and corn—a culinary representation of futures market predictions. Featured in TD Ameritrade’s Taste of the Futures – Episode #3.

Faced with these market-driven constraints, Kreuther innovates:

  • Pork Chou Farci – A take on the classic, using a cut that mimics a ribeye but with pork.
  • Oat Fries – Instead of a standard grain dish, he transforms oats into French fries, a nod to his French heritage.

“I wanted to do something different than just porridge,” he explains. “This challenge forces you to think outside the box.”

Jamie takes a bite. “Who would have thought the future could be so delicious?”

Food, like finance, is shaped by supply, demand, and speculation. The cost of ingredients today is dictated by futures markets, where traders hedge against risk, predict volatility, and react to global economic factors.

But the lesson of Episode #3 extends beyond the kitchen. Futures don’t just impact food. From natural gas to gold, copper to coffee, futures trading influences everything we consume, invest in, and depend on daily.

Investing in the Future

Markets evolve. Menus shift. Those who understand the landscape adapt. Futures trading is about preparation, strategy and insight—just like running a successful kitchen. As the episode closes, Jamie sums it up: “When it comes to trading futures, you need to be informed, and you need to do your research. Just like a chef, you have to plan ahead.”

Because whether you’re plating a dish or making a trade, the future always starts with the choices you make today.

Bon appétit—your next meal might just be a market indicator.

Credits

Client: TD Ameritrade
Host: Jamie Macdonald
Produced By: RIOT
Agency: RIOT
Director: Chris "MUG5" Maguire & Nastassja Simone
Director of Photography: James Regan
Senior Producer: Liam James
Producer: Nastassja Simone & Chris Maguire
Production Co-ordinator: Rose Hidalgo
Assistant Camera: James Lamberg
Gaffer: Alex Crowe
Key Grip: Garrett Doermann
Sound Mixer: Matt Caulfield
Production Assistant: Andrew Alberson
Animation: Rose Hidalgo
Editing: Chris "MUG5" Maguire & Rose Hidalgo
Assistant Editing: Rose Hidalgo
Color: Chris "MUG5" Maguire
Back to Top