Coach: Spring 2014 Campaign Films
We recently completed a bunch of edits surrounding the Coach Spring 2014 campaign as a second unit. Our work included the creation of the Dual Gender and Lee Hom films, customizing other existing edits accordingly, and the creation of various cut-down edits (30 and 15 seconds for each). We also translated these films into six different languages and provided 30+ different size variants for each, for use in OOH, the web, socials etc. Above is the full film that showcases all of the models in one longer-form campaign. Below we showcase individual edits focusing specifically on each model. As always, it was amazing working with our friends at Coach on their latest brand campaign. We look forward to our next Coach adventure!
Dual Gender (:60)
Womens (:60)
Karlie Kloss (:60)
Liu Wen (:60)
Will Chalker (:60)
Wang Lee Hom (:40)
Behind The Scenes (:60)
From Coach's Instagram
RIOT partnered with Coachtopia to bring sustainable luxury to life in the Alter/Ego collection. This visually captivating story, told with the charm of a nature documentary, turns leather scraps into iconic designs, reshaping the future of fashion with every stitch.
Explore the Project →
Now that the 2022 holiday season is over we're excited to be able to share the seasonal campaign from our good friends over at Coach that we helped to ideate. We originally took this under our creative wings way back at the start of 2022 when the Coach creative team approached us to co-create two holiday concepts they could pitch to Executive Creative Director Stuart Vevers for their 2022 holiday campaign. Fast forward to December and it's been amazing to see many of our ideas and nostalgic inspiration being reinterpreted into the final holiday campaign assets with many cuts and clips being used as inspiration for the final live Explore the Project →
