Michael Kors: JetSet Teaser
Michael Kors is ready to ignite wanderlust with the upcoming release of their chic new "JetSet" bag collection—a sophisticated line created especially for those who explore the world in impeccable style.
Our creative agencyWhere strategy meets storytelling—creative agencies craft bold ideas, striking visuals, and powerful campaigns that elevate brands beyond the ordinary. was invited to craft a striking 15-second animationBringing stories to life—2D and 3D animation transform ideas into motion, blending art and technology to create visually stunning narratives. designed to subtly tease this luxurious new line. With the challenge to remain elegantly abstract yet seamlessly complement the broader campaign—including print adsThe art of persuasion—advertising is the strategic storytelling that builds brands, shapes perceptions, and drives consumer action across multiple channels., digital banners, and social placements—we embraced the artistic freedom granted to us by the iconic fashion house.
Through a meticulous exploration of four distinct creative paths, we refined our visionThe spark that starts it all—a concept is the big idea that shapes campaigns, guiding everything from visuals to messaging. into the evocative teaser animation displayed above, harmoniously setting the stage for the stylish journey that awaits.
Our creative agencyWhere strategy meets storytelling—creative agencies craft bold ideas, striking visuals, and powerful campaigns that elevate brands beyond the ordinary. was invited to craft a striking 15-second animationBringing stories to life—2D and 3D animation transform ideas into motion, blending art and technology to create visually stunning narratives. designed to subtly tease this luxurious new line. With the challenge to remain elegantly abstract yet seamlessly complement the broader campaign—including print adsThe art of persuasion—advertising is the strategic storytelling that builds brands, shapes perceptions, and drives consumer action across multiple channels., digital banners, and social placements—we embraced the artistic freedom granted to us by the iconic fashion house.
Through a meticulous exploration of four distinct creative paths, we refined our visionThe spark that starts it all—a concept is the big idea that shapes campaigns, guiding everything from visuals to messaging. into the evocative teaser animation displayed above, harmoniously setting the stage for the stylish journey that awaits.
