Michael Kors: Miranda Spotting
Last week, we joined forces with Michael Kors amidst the whirlwind elegance of New York Fashion Week, crafting a campaign to unveil the dazzling Miranda Eyewear Collection, launched on February 18th. This luminous endeavor featured a vibrant tapestry of social films and captivating in-store montages, each a portrait elegantly captured by the lens of the visionaryAhead of the curve—visionaries are bold thinkers who see what’s next and shape the future of industries and ideas. Victor Demarchelier.
Time danced swiftly, with imagery captured from dawn until the runway lights dimmed at the much-anticipated Michael Kors All Access show. Our team swiftly orchestrated this visual symphony—retouching, color gradingThe polish that makes it pop—color correction refines footage to create visual harmony, set tone, and ensure brand consistency on screen., masking, animating, editing—transforming each moment into mesmerizing visual stories, ready for the evening's grand unveiling.
The film above captures the magic that illuminated the Michael Kors Soho flagship store—transfixed eyes gazing upwards at the breathtaking in-store display. Below, another montage unfolds, gracefully shared across Michael Kors' YouTube and Facebook, amassing hundreds of thousands of enchanted viewersThe heartbeat of every campaign—understanding and engaging the right audience is the key to crafting messages that resonate and drive action..
Michael Kors Miranda Spotting – In-Store VideoYour brand in motion—video captures attention, tells stories, and delivers emotion in a way that text and static visuals can’t. Edition
Our role in this luminous narrative encompassed the full spectrum of production—crafting a striking in-store installation video, a dynamic social montage, and ten unique celebrity-driven Instagram videosYour brand in motion—video captures attention, tells stories, and delivers emotion in a way that text and static visuals can’t.. These star-studded glimpses were broadcast across individual celebrity profiles, Michael Kors’ official Instagram and Facebook, and the ever-captivating Destination Kors in the radiant aftermath of the event.
The in-store visual symphony premiered during the exclusive launch soirée, illuminating the grand digital canvas adorning the staircase of Michael Kors’ magnificent Soho Broadway store. Among the constellation of special guests in attendance were style icons such as Kate Hudson, Allison Williams, Lily Aldridge, Poppy Delevingne, Jessica Hart, Ming Xi, Hanneli Mustaparta, Harley Viera-Newton, Leigh Lezark, Karmen Pedaru, Alexandra Richards, Tao Okamoto, and many more.
Time danced swiftly, with imagery captured from dawn until the runway lights dimmed at the much-anticipated Michael Kors All Access show. Our team swiftly orchestrated this visual symphony—retouching, color gradingThe polish that makes it pop—color correction refines footage to create visual harmony, set tone, and ensure brand consistency on screen., masking, animating, editing—transforming each moment into mesmerizing visual stories, ready for the evening's grand unveiling.
The film above captures the magic that illuminated the Michael Kors Soho flagship store—transfixed eyes gazing upwards at the breathtaking in-store display. Below, another montage unfolds, gracefully shared across Michael Kors' YouTube and Facebook, amassing hundreds of thousands of enchanted viewersThe heartbeat of every campaign—understanding and engaging the right audience is the key to crafting messages that resonate and drive action..
Michael Kors Miranda Spotting – In-Store VideoYour brand in motion—video captures attention, tells stories, and delivers emotion in a way that text and static visuals can’t. Edition
Our role in this luminous narrative encompassed the full spectrum of production—crafting a striking in-store installation video, a dynamic social montage, and ten unique celebrity-driven Instagram videosYour brand in motion—video captures attention, tells stories, and delivers emotion in a way that text and static visuals can’t.. These star-studded glimpses were broadcast across individual celebrity profiles, Michael Kors’ official Instagram and Facebook, and the ever-captivating Destination Kors in the radiant aftermath of the event.
The in-store visual symphony premiered during the exclusive launch soirée, illuminating the grand digital canvas adorning the staircase of Michael Kors’ magnificent Soho Broadway store. Among the constellation of special guests in attendance were style icons such as Kate Hudson, Allison Williams, Lily Aldridge, Poppy Delevingne, Jessica Hart, Ming Xi, Hanneli Mustaparta, Harley Viera-Newton, Leigh Lezark, Karmen Pedaru, Alexandra Richards, Tao Okamoto, and many more.
