Coach | SS2016 Chloe Grace Moretz Brand FilmPlay Video
Chloe Grace Moretz · Instagram · Second Unit Editing2016

Coach: Chloë Grace Moretz Spring/Summer 2016 Cutdown

Coach: Chloë Grace Moretz Spring/Summer 2016 Cutdown
Showcased here is Coach's latest brand film for Women’s Spring / Summer 2016. This brand film features Chloe Grace Moretz alongside cool vintage cars, beautiful scenery, and, of course, amazing Coach products. This video showcases the looks that Coach Executive Creative Director Stuart Vevers has created for Coach's ready-to-wear collection for Spring / Summer 2016. Chloe Grace Moretz, a Coach Ambassador is the featured star of Coach’s Spring / Summer promotional film and we were thrilled to be part of this campaign, providing a second unit 15 second edit of this film, specifically for use across all social channels and OOH screens across the world. Below is RIOT's cut featured on Coach’s official Instagram page:

 





Scenes from the #CoachNY campaign with @chloegmoretz


A video posted by coach (@coach) on




01 / Service Second Unit Editing Cut the 15-second version of Coach's Spring/Summer 2016 film with Chloë Grace Moretz, keeping the vintage cars, the scenery and the product at the heart of a much shorter story. 02 / Service Versioning for Social and Out of Home Delivered the cut in the formats Coach's social channels and outdoor screens needed worldwide, each framed and timed for where it played. 03 / Service Color and Finishing Matched the grade and finish to the main film, so the short cut sits beside the hero spot wherever the two appear together.
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