Project Manager
The glue of the project—the PM ensures teams stay on track, budgets stay tight, and ideas come to life with precision.
What is a Project Manager?
The glue that holds it together. Project managers lead the charge from kickoff to delivery—tracking budgets, timelines, and deliverables with surgical precision.
What does a Project Manager do?
They build schedules, run meetings, chase assets, and align teams—keeping everything on track and everyone in the loop.
What does this role look like in a creative agency?
At RIOT, PMs aren’t paper-pushers. They’re facilitators of creative brilliance, making sure the big ideaThe spark that starts it all—ideas fuel campaigns, shape strategy, and turn bold thinking into unforgettable creative. doesn’t get lost in the chaos of execution.
Dive Deeper
Project Managers are the glue that holds agency work together. They plan, organize, and oversee projects from kickoff to launch—keeping teams aligned, budgets under control, deadlines on track, and deliverables sharp. In creative, digital, and integrated agencies, PMs ensure that big ideas don’t just stay ideas—they get built, refined, and delivered with precision and clarity.
Related Glossary Terms
| Related Glossary Terms | Why It’s Relevant |
|---|---|
| Project Timelines | PMs create and manage detailed project timelines—mapping out every phase from discovery to delivery. |
| Milestone Reviews | They coordinate key checkpoints to ensure work is aligned, on strategyThe playbook for success—strategy defines where you're headed, how you'll get there, and what will set you apart., and approved before moving forward. |
| Stakeholder Communication | PMs manage communication between creative teams, leadership, and clients to keep expectations clear and issues escalated early. |
| Workflow Optimization | Constantly refining internal processes, workflows, and tools is core to a great Project Manager’s success. |
| Task Management Tools | PMs live inside Asana, TrelloThe productivity driver—these tools organize, assign, and prioritize tasks to keep teams moving in the right direction., Monday.com, or similar platforms—assigning tasks, tracking progress, and ensuring accountability. |
Related Job Roles
| Related Job Roles | Why It’s Connected |
|---|---|
| Creative Traffic ManagerThe workflow maestro—traffic managers keep the creative pipeline flowing, juggling priorities and timelines like a pro. | Focuses on internal team workflow and creative asset movement, often working alongside PMs on resourcing and timelines. |
| Account ExecutiveThe client’s go-to strategist—account executives manage relationships, oversee projects, and ensure campaigns deliver impact, on time and on budget. | Partners closely with PMs to align clientThe reason we do what we do—the client is the partner, the collaborator, and the audience we’re here to impress and grow with. expectations with project realities—scope, budgetYour financial roadmap—a budget outlines the expected costs and resources for a project, ensuring spending stays on track., and timing. |
| Production Coordinator | Supports PMs by handling logistical and vendor coordination for campaignsStrategy meets storytelling—campaigns bring big ideas to life, driving awareness, engagement, and conversions through powerful, multi-channel messaging., shoots, and deliverables. |
| Strategy Director | Ensures strategic objectives are fully understood by the PM—and helps guide project decisions when business needs evolve. |


