Washington Commanders: Historical Journey

A fast-paced monster of a film that builds up the hype for the Washington Commanders while complementing the larger #TakeCommand campaign.

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Vegas On: Creative Direction & Visual Identity

With everything from fine-dining restaurants to the hidden gems in the city that never sleeps, Vegas On is the ultimate guide to what’s new and what’s now in Las Vegas. The sizzle reel above highlights the graphics package and brand identity we created for the popular episodic Las Vegas-owned online show. RIOT provided full creative direction on everything from the logo design, brand color scheme all the way through to the motion graphics that add energy and clarity to the productions the Vegas On team makes. Using a beautiful color palette and bold fonts, we developed a visual identity brand blueprint for the Vegas On team to use across all their assets – both within show episodes and anywhere else the brand is represented both on and offline. The looping videos below demonstrate a variety of individual motion graphics assets that were created as part of our visual identity package. Other assets that were created that aren’t demonstrated include lower third assets and transitions which helped to round out our creative direction and visual identity package.

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RIOT: Tabletop Reel

Tabletop, Art, Color, Creative, Directed, Edited, FX, Photography, Produced

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RIOT: Creative Agency Reel

Art, Branding, Creative, Design, Directing, Editing, FX, Motion, OOH, Photography, Post, Color, Music Supervision

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Clinique: Love Sizzle Reel

Produced, Creative Direction, Directed, Edited, Motion GFX, Color, VFX, Hand Drawn Animations

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Coach: CFDA Sizzle

Adding to our ever-growing collection of brand sizzle reels that we’ve created over the years is our Council of Fashion Designers of America (CFDA) reel in collaboration with our friends at Coach. As part of an award application for British fashion designer and Executive Creative Director for Coach Stuart Vevers, in association with the CFDA this sizzle reel was a super fun project to work on creatively. We dedicated our time getting to know Stuart throughout this project and discovered how he truly wanted to represent himself as a nominee to the CFDA through this sizzle reel. It was an honor to help visually represent him. With a clear direction set and assets provided, we had tons of fun editing the high-energy clips while also crafting unique compositions to help tell Stuart’s story.

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Wardrobe: App Intro

With almost 40,000 new apps released every month, we had to make sure the new Wardrobe app which allows its users to exchange and borrow high-fashion clothing would stand out from the crowd. The introduction to the app is the front door for the person using it, so we went above and beyond with this video, welcoming everyone to it in the coolest way possible. Taking a bank of awesome content from the team including clips of real users of the app, we had fun playing around with it all in very unique ways. Going the extra mile as always, we took the time to hand-cut real pieces of paper, filmed on a green screen, and then added stop motion to achieve an old-school and hyped look and feel. We ran assets through one of our many vintage video cameras to add true and unique VHS effects, created custom motion graphics for the logo and text moments, composed mixed media animation layers and textures to help bring fresh, new and unique vibes to each frame. We also chopped and mashed together some of the wildest and coolest imagery combinations, including a buffering effect called “data moshing” that almost makes you […]

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