Creative

Directed, Creative Direction, Editing, Post, Color, Titles, FX, Branding, Design, Motion, Music Supervision

Creative Direction, Editing, Post, Color, Titles, FX, Social, Music Supervision

Creative Direction, Direction, Editing, Color,FX, Motion, Design

Directed, Creative Direction, Editing, Post, Color, Titles, FX, Branding, Design, Photography, Social, Music Supervision

Directed, Creative Direction, Editing, Post, Color, Titles, FX, Branding, Design, Photography, Social, Music Supervision

Directed, Creative Direction, Editing, Post, Color, Titles, FX, Branding, Design, Photography, Social, Music Supervision

As part of our creative partnership with SoulCycle, this docufilm explores Souereya’s NYC story—a journey of resilience, passion, and transformation through movement. Follow her as she guides riders to embrace strength and self-discovery in every ride.

Chef Jamie Malone opens up about her culinary philosophy and the importance of her home and Grand Cafe. This Reside Magazine film delves into how she blends beauty, functionality, and creativity in every aspect of her life.

Produced, Directed, Creative Direction, Edited, Post, Color, FX, Animation, Branding, Design, Photography

Laurie Cole, SoulCycle’s founding Senior Master Instructor, shares her transformative journey in this moving docufilm. Through music, resilience, and community, Laurie inspires riders to embrace their authenticity and find strength in connection.

As part of our creative collaboration with SoulCycle, this docufilm captures Melanie’s journey of resilience and self-discovery. With a powerful message to “Be your own authority,” Melanie inspires riders to embrace authenticity and connection in every SoulCycle class.

In this powerful SoulCycle docufilm, Trammell shares his journey from life-saving heart surgery to redefining resilience in the Harlem fitness community. Directed by RIOT’s Chris “MUG5” Maguire, the film captures Trammell’s unique story of strength, recovery, and the inspiring connection he brings to every class.

Mike Press is more than a SoulCycle instructor—he’s a force of nature. From his NYC rides to his adventurous spirit on motorcycles, Mike embodies strength, grit, and inspiration for all who ride with him.

Directed, Creative Direction, Editing, Post, Color, Titles, FX, Animation, Branding, Design, Photography, Social, Music Supervision

Directed, Creative Direction, Editing, Post, Color, Titles, FX, Animation, Branding, Design, Photography, Social, Music Supervision

Directed, Creative Direction, Editing, Post, Color, Titles, FX, Animation, Branding, Design, Photography, Social, Music Supervision

The Xcerts’ “Hold On To Your Heart” music video is a visually stunning and emotionally powerful production. Shot in Brighton with a minimalist crew, the video portrays lead singer Murray Macleod’s heartfelt message of resilience and hope, set against dramatic skies and vibrant cityscapes.

Step into the rhythm of New York with Jazz Cartier in the latest episode of "Take A Walk." Directed by Chris “MUG5” Maguire, this episode follows Jazz as he finds inspiration in the vibrant streets of Chinatown and beyond, showcasing his creative process and individuality in collaboration with GQ and Reebok.

Singer-songwriter Niia takes us on an intimate journey through New York City in RIOT's "Take A Walk" series. From her townhouse to the streets of Bed-Stuy, discover the artistic spaces and inspirations that shape her music, grounded by the timeless style of Reebok Classic Leather sneakers.

Step into the world of NYC’s vibrant style scene with Fatima B in Reebok’s Take A Walk series. Directed by RIOT’s Chris “MUG5” Maguire, this episode takes us from Harlem rooftops to Soho streets, blending iconic fashion with the city’s electric energy.

Clinique has redefined skincare since 1968, becoming a global leader in beauty. Dive into our brand sizzle film that celebrates its groundbreaking journey, from its allergy-tested roots to its innovative campaigns.

A cinematic and emotional exploration of The Xcerts' "Feels Like Falling In Love," directed by RIOT’s Chris "MUG5" Maguire. This project merges powerful visuals, heartfelt storytelling, and creative branding for a standout music video and packshot design.

RIOT collaborated with BRIDES magazine to create cinematic visuals for their July 2017 cover featuring Hannah Bronfman. From creative workout films to hypnotic Instagram loops, this project blended style and storytelling.

RIOT’s “A Week’s Worth” film series for Macy’s showcases Missy and Plus fashion lines with cinematic NYC style. Hypnotic visuals, bold edits, and Instagram success define this summer campaign.