Discover RIOT’s dynamic collaborations with Red Bull as a creative agency, delivering cutting-edge visuals, event graphics, and branded experiences for high-impact campaigns.
Back in March, we took on a pretty intense project for the 2024 Red Bull Kumite, right in the heart of Times Square. Our job? Design and create the graphics for the event, making sure the games looked amazing on a massive 8K corner screen in New York City. We crafted the fullscreen visual experience, with graphics seamlessly laid over live camera feeds, resulting in a high-end and visually stunning display. Red Bull Kumite is one of the must-watch tournaments on the Street Fighter and Fighting Game Community calendar, featuring 16 of the world's top Street Fighter players battling for the title of Red Bull Kumite Champion. The atmosphere was electric, with onlookers and participants alike immersed in the intense action and breathtaking visuals. The event was streamed live on Red Bull Gaming's Twitch and YouTube channels, giving a global audience of hundreds of thousands a front-row seat. Plus, the 360,000 people who pass through Times Square each day got to experience the excitement. The vibrant graphics and the thrill of playing on such a grand stage made the event unforgettable. One attendee even said, "The energy in Times Square was palpable, and the graphics on the big screen were […]