Tiffany: The Voice of Schlumberger
In the opulent world of jewelry, few names resonate as profoundly as Jean Schlumberger. The French designer, celebrated for transforming Tiffany & Co.’s jewelry line with his imaginative and vibrant pieces, left an indelible mark on the industry. Yet, amid all his illustrious creations, one mystery lingered—the absence of an audible memory. A private man, Schlumberger never gave a public interview, and no known recordings of his voice exist. This enigma only deepened the allure of his legacy.
Jean Schlumberger's voice, if imagined, would carry the elegance of an artisan who shaped the extraordinary, the quiet poise of a visionaryA visionary is an individual who sees beyond the present, imagining bold possibilities and innovative solutions. Visionaries have the ability to anticipate future trends, inspire others, and chart a course toward transformative change. deeply in tune with the world’s natural wonders, and the precision of a craftsman meticulously crafting his legacy.
His words would spill with the soft lilt of French sophistication, a melodic cadence that echoes the flowing lines of his jewelry designs. Each syllable, deliberate yet understated, would feel like it belonged to a man who spoke sparingly but whose thoughts shimmered with brilliance. His accent—a Parisian grace touched by the cosmopolitan influence of his time at Tiffany & Co.—might blend seamlessly with the universal language of artistry, leaving a subtle impression of refinement and timeless creativityCreativity is the ability to generate new ideas, concepts, or solutions by thinking in unique, innovative, and unconventional ways. It is the foundation of innovation, problem-solving, and artistic expression..
If his voice could be summarized, it would sound like a whispered secret of inspirationAn idea is a thought, concept, or mental image that emerges as a solution, inspiration, or innovation. Ideas form the foundation of creativity and problem-solving, driving progress and sparking new opportunities., delicate yet commanding, much like the diamonds and enamels he brought to life. A voice of harmony, balance, and elegance—an auditory extension of the beauty he created.
In collaboration with the Tiffany Archives, we embarked on a captivating journey to unearth and recreate the voice of Jean Schlumberger for an exclusive installation at their newly renovated flagship Fifth Avenue store "The Landmark."
The challenge was immense: simulating a voice without any reference point. Our extensive research spanned Schlumberger's background, upbringing, and existing literature to uncover hints of his vocal tonality. The hurdles were significant, but they were also what made this endeavor exhilarating.
A highlight of our process was crafting a soundscape spanning three distinct zones, emanating from carefully positioned speakers. This innovative design ensured visitors felt as though Schlumberger’s phrases were whispered directly from his consciousness, forging a profound connection between the audienceAn audience is a group of individuals who receive and engage with a specific message, content, or product. In marketing and creative fields, understanding the audience is critical to crafting resonant and impactful strategies and campaigns. and the designer's artistry.
Our commitment didn’t stop with his voice. Visitors stepping out of the elevator onto the eighth floor at Tiffany’s flagship store are immersed in Schlumberger’s world. An underwater soundscape echoes his love for sea-inspired motifs, drawing visitors deeper into the depths of his creative genius.
Our journey to capture and present Jean Schlumberger’s essence has been nothing short of magical. The overwhelming positive reception from Tiffany and its visitors reinforces our commitment to pushing creative boundaries. We invite you to experience this unique tribute by visiting the installation at Tiffany’s flagship store.
Click the play button above to hear The Voice of Schlumberger. Still curious about our creative agency creations? Check out our other collaborations with Tiffany.
Jean Schlumberger's voice, if imagined, would carry the elegance of an artisan who shaped the extraordinary, the quiet poise of a visionaryA visionary is an individual who sees beyond the present, imagining bold possibilities and innovative solutions. Visionaries have the ability to anticipate future trends, inspire others, and chart a course toward transformative change. deeply in tune with the world’s natural wonders, and the precision of a craftsman meticulously crafting his legacy.
A dynamic, abstract portrait of Jean Schlumberger, designed to represent his visionary contributions to jewelry designDesign is the process of creating purposeful and visually appealing solutions to solve problems, convey messages, or enhance experiences. It involves a combination of creativity, technical skill, and strategic thinking. at Tiffany & Co. and beyond. Created by MUG5 for RIOT.
If his voice could be summarized, it would sound like a whispered secret of inspirationAn idea is a thought, concept, or mental image that emerges as a solution, inspiration, or innovation. Ideas form the foundation of creativity and problem-solving, driving progress and sparking new opportunities., delicate yet commanding, much like the diamonds and enamels he brought to life. A voice of harmony, balance, and elegance—an auditory extension of the beauty he created.
The Voice Behind the Legend: Recreating Jean Schlumberger’s Essence at Tiffany & Co.
In collaboration with the Tiffany Archives, we embarked on a captivating journey to unearth and recreate the voice of Jean Schlumberger for an exclusive installation at their newly renovated flagship Fifth Avenue store "The Landmark."
The challenge was immense: simulating a voice without any reference point. Our extensive research spanned Schlumberger's background, upbringing, and existing literature to uncover hints of his vocal tonality. The hurdles were significant, but they were also what made this endeavor exhilarating.
A highlight of our process was crafting a soundscape spanning three distinct zones, emanating from carefully positioned speakers. This innovative design ensured visitors felt as though Schlumberger’s phrases were whispered directly from his consciousness, forging a profound connection between the audienceAn audience is a group of individuals who receive and engage with a specific message, content, or product. In marketing and creative fields, understanding the audience is critical to crafting resonant and impactful strategies and campaigns. and the designer's artistry.
Our commitment didn’t stop with his voice. Visitors stepping out of the elevator onto the eighth floor at Tiffany’s flagship store are immersed in Schlumberger’s world. An underwater soundscape echoes his love for sea-inspired motifs, drawing visitors deeper into the depths of his creative genius.
Diving Deep into Schlumberger’s Subconscious
As part of our exploration, we proposed the creation of a distinctive font inspired by Schlumberger’s handwriting—a conceptAn idea is a thought, concept, or mental image that emerges as a solution, inspiration, or innovation. Ideas form the foundation of creativity and problem-solving, driving progress and sparking new opportunities. still on the horizon but emblematic of our ambition and dedication. This success has already set the stage for future collaborations with the Tiffany Archives, including a new Schlumberger project. Watch this space for updates!Our journey to capture and present Jean Schlumberger’s essence has been nothing short of magical. The overwhelming positive reception from Tiffany and its visitors reinforces our commitment to pushing creative boundaries. We invite you to experience this unique tribute by visiting the installation at Tiffany’s flagship store.
Click the play button above to hear The Voice of Schlumberger. Still curious about our creative agency creations? Check out our other collaborations with Tiffany.
