At RIOT, music is the heartbeat of everything we create. It’s the pulse that drives our wildest ideas and keeps us pushing boundaries. We take our cues from the industry’s game-changers—those who’ve ripped up the rule book and redefined what music can be. One name that’s always at the top of our list? Rick Rubin. The mastermind producer whose raw, genre-busting creativity is etched into the soul of RIOT. Rubin’s knack for blending the unexpected and his relentless pursuit of authenticity is what makes him a legend in our book. To celebrate his genius, we’ve embedded a massive 97-hour playlist by GLV Records, showcasing the depth and breadth of his work. Smash that shuffle button, crank up the volume, and let Rubin’s magic be the soundtrack to your day. Trust us, it’s the creative kickstart you didn’t know you needed. That’s not art. That’s commerce. Rick Rubin’s career spans over four decades, breaking boundaries and redefining sound. From co-founding Def Jam Recordings with Russell Simmons to shaping the sound of rock, hip-hop, metal, and beyond, Rubin’s influence is legendary, transcending pure music production. “I don’t really know anything about music. It’s more a way of looking at the world, and […]

At RIOT, music is more than just a passion—it’s the pulse of our creativity. We’ve always championed bands and artists pushing the boundaries of music and their entire package to the outside world, or, as it’s 2024, their “branding.”. One band that epitomizes this ethos is Sleep Token. Their unique branding, an intricate blend of mystique, musical innovation, and visual textures resonates deeply with us and fuels our creative vision at RIOT. The Genesis of Sleep Token Sleep Token appeared on the scene in 2016, almost out of nowhere, with their debut single, “Thread the Needle,” presenting a sound that defies conventional genres. Their music is an eclectic mix of progressive metal, ambient soundscapes, and soulful melodies that immediately captured our attention. However, it is their branding—rooted in anonymity and mystery—that truly sets them apart and aligns with our philosophy at RIOT. Sleep Token’s enigmatic presence, led by the mysterious figure known only as Vessel, involves members donning masks and robes, keeping their identities concealed and emphasizing the art over the artist. This approach isn’t just a gimmick; it’s a core element of their brand, allowing the audience to immerse themselves fully in the music and the narrative. The Mythos […]

Steve Albini was more than a music producer—he was a visionary whose raw, DIY approach to sound engineering shaped an entire era of music. In this tribute, we explore his legacy, influence, and how his ethos continues to inspire artists and producers today.