#Experimental

LA Galaxy: DJ Alesso Teaser Film

In a groundbreaking collaboration with LA Galaxy, RIOT has once again pushed the boundaries of creative innovation, this time for the much-anticipated 2024 season opener where multi-platinum DJ and producer Alesso performed during the match against Inter Miami CF at Dignity Health Sports Park. The concept was clear from the outset: to transport LA Galaxy into the cosmic realm, symbolizing a new era of unparalleled experiences both on and off the field. Our team envisioned a journey that was not just a visual feast but an immersive narrative, leading viewers through a galaxy of fantasy and space-driven imagery. From satellites navigating extreme space weather to the mysterious depths of anti-gravity liquids and rivers, every frame was meticulously crafted to captivate and intrigue. “This project stands as a testament to the magic that unfolds when artists are given the liberty to explore, create, and innovate without constraints.” Sound design played a pivotal role in this interstellar voyage, with meticulously synchronized shots leading to an explosive Alesso drop, propelling the teaser into the stratosphere. The music, provided by Alesso himself, was not just a backdrop but the heartbeat of the video, elevating the visual experience into a sensory explosion. The narrative was […]

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Red Bull Kumite: Times Square Live Stream OOH Screen Graphics

Back in March, we took on a pretty intense project for the 2024 Red Bull Kumite, right in the heart of Times Square. Our job? Design and create the graphics for the event, making sure the games looked amazing on a massive 8K corner screen in New York City. We crafted the fullscreen visual experience, with graphics seamlessly laid over live camera feeds, resulting in a high-end and visually stunning display. Red Bull Kumite is one of the must-watch tournaments on the Street Fighter and Fighting Game Community calendar, featuring 16 of the world's top Street Fighter players battling for the title of Red Bull Kumite Champion. The atmosphere was electric, with onlookers and participants alike immersed in the intense action and breathtaking visuals. The event was streamed live on Red Bull Gaming's Twitch and YouTube channels, giving a global audience of hundreds of thousands a front-row seat. Plus, the 360,000 people who pass through Times Square each day got to experience the excitement. The vibrant graphics and the thrill of playing on such a grand stage made the event unforgettable. One attendee even said, "The energy in Times Square was palpable, and the graphics on the big screen were […]

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Coach: Introducing Coachtopia

For more than a decade we've been getting creative with Coach on a wide variety of campaigns and visuals, helping to further cement them as one of the leading fashion brands around the world. We're proud to share our latest collaboration with Coach, bringing them one step closer to our hearts - this time we helped Coach with the creation of a new sub brand visual identity that is focused on sustainability, Coachtopia. Enter, Coachtopia It's been a long time coming and we're so excited to share all the creative work we've put into Coach's new sustainability-focused brand, Coachtopia - just in time for this year's Earth Day too! We're extremely proud to showcase the wide range of creative collaborations we have worked on for Coachtopia, a brand that is putting circular fashion first through the use of pioneering production, technology and lifecycle concepts. And the coolest part? Coachtopia is all centered around a collective of Gen Z designers, influencers and activists that are all working together to make positive impact in the world. Photo by: Adrian Nina of the Coachtopia Ergo bag that has sold out twice in the first week of the brand's existence! If you're fans of […]

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Coachtopia: Logo Stings

Approved Coachtopia Logo Sting #1: Clouds Part Approved Coachtopia Logo Sting #2: Cloud Hop Approved Coachtopia Logo Sting #3: Our PlanetVersions provided with and without stars, with white stars, black stars all on transparent background. Approved Coachtopia Logo Sting #4: Simple WiggleVersions provided with white, black and rainbow logo on transparent background. Approved Coachtopia Logo Sting #5: Coachtopia World Start Approved Logo Sting #5: Coachtopia World End Coachtopia Logos: Cutting Room Floor The brief for this logo sting work was so unique that there was inevitably amazing stuff that was created that hit the cutting room floor. As we want to honor the work put into this by our amazing creative team, we have included the full presentation of all twenty one logo stings that were created that helped us find the amazing logo stings that were approved above.

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Washington Commanders: Scary Season

A spooky Halloween clip for the Washington Commanders social media channels to build up hype for their game against the Indianapolis Colts.

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Coach: (Re)Loved – Remade Bear

A cozy, warm, and fuzzy film that is full of magic and offers an authentic look at the Coach (Re)Loved Remade Bear, made from repurposed products.

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Aerospike – Manifesto Film

We created a cinematic trailer for real-time data platform Aerospike that breaks the norms of a conventional corporate video.

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SoulCycle Docufilm: Souereya

Close More SoulCycle Creations SoulCycle: SoulActivate Teaser 0 SoulCycle: SoulActivate Teaser Teasers2019 & EarlierAnimationBrandingColorCreativeDesignDirectedEditedFeaturedFXMotionOur CreationsPhotographySocialSoulCycleSoundSportsWeb SoulCycle: SoulActivate 0 SoulCycle: SoulActivate Commercials2019 & EarlierAnimationBrandingColorCreativeDesignDirectedEditedFeaturedFriendsFXMotionOur CreationsPhotographySoulCycleSoundSportsWeb SoulCycle: Turn It Up Campaign Film 0 SoulCycle: Turn It Up Campaign Film Commercials2019 & EarlierAnimationColorEditedFXMotionProducedSoulCycleSports SoulCycle Docufilm: Souereya 0 SoulCycle Docufilm: Souereya Branded ContentColorCreativeDesignDirectedDocumentaryEditedExperimentalFXMotionSoulCycleSoundSports

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