We were approached by Clinique’s creative team to create a sizzle reel highlighting their latest rebrand work and product innovations. Showcasing a combination of provided footage, original compositions, motion graphics, and unique textures, we transformed a short brief into a visually rich and engaging sizzle reel to excite Clinique employees and customers. Real people were featured as much as possible to help emphasize customer loyalty and satisfaction and to show just how much Clinique’s customer base truly loves the brand. The result is a high-energy, motivational, and playful sizzle reel that will excite everyone for this next chapter in the legacy of Clinique.
Sports fans, get ready to get hyped for the Washington Commanders’ potential draft picks for the 2022 NFL season! We’ve created a high-energy, motion graphics-heavy video that showcases the top picks rumored to be on the Commanders’ radar. From fast-paced, clean graphics to bold text and plenty of moving images, this glitchy film will leave you pumped for the NFL draft. As a creative agency, it’s always exciting to have the freedom to build our own story, and we were thrilled to work on this project with the Washington Commanders. Football carries so much cultural significance and emotion, and we feel honored as a culture-driven creative agency to contribute to popular culture through creativity. Below is a video only version of our original concept film that we created to help get sign off on the creative direction. ORIGINAL CONCEPTS: Our original concept animation for the “Command The Draft” film can be seen above FacebookSee our video on the Commanders official Facebook page
Delve into the historical journey of the Washington Commanders with RIOT's creative storytelling.
With everything from fine-dining restaurants to the hidden gems in the city that never sleeps, Vegas On is the ultimate guide to what’s new and what’s now in Las Vegas. The sizzle reel above highlights the graphics package and brand identity we created for the popular episodic Las Vegas-owned online show. RIOT provided full creative direction on everything from the logo design, brand color scheme all the way through to the motion graphics that add energy and clarity to the productions the Vegas On team makes. Using a beautiful color palette and bold fonts, we developed a visual identity brand blueprint for the Vegas On team to use across all their assets – both within show episodes and anywhere else the brand is represented both on and offline. The looping videos below demonstrate a variety of individual motion graphics assets that were created as part of our visual identity package. Other assets that were created that aren’t demonstrated include lower third assets and transitions which helped to round out our creative direction and visual identity package.
Produced, Creative Direction, Directed, Edited, Motion GFX, Color, VFX
Art, Branding, Creative, Design, Directing, Editing, FX, Motion, OOH, Photography, Post, Color, Music Supervision
Produced, Creative Direction, Directed, Edited, Motion GFX, Color, VFX, Hand Drawn Animations
Adding to our ever-growing collection of brand sizzle reels that we’ve created over the years is our Council of Fashion Designers of America (CFDA) reel in collaboration with our friends at Coach. As part of an award application for British fashion designer and Executive Creative Director for Coach Stuart Vevers, in association with the CFDA this sizzle reel was a super fun project to work on creatively. We dedicated our time getting to know Stuart throughout this project and discovered how he truly wanted to represent himself as a nominee to the CFDA through this sizzle reel. It was an honor that our creative agency could help visually represent him. With a clear direction set and assets provided, we had tons of fun editing the high-energy clips while also crafting unique compositions to help tell Stuart’s story.
Giving a masterclass on empathy, podcaster Dylan Marron in collaboration with Lexus and WSJ Custom Content sat in front of the RIOT cameras in NYC during the pandemic. Dylan’s “Conversations with People Who Hate Me” podcast and social experiment features his conversations with people who have written negative comments to him online in the past. The experience from the shows and the conversations that followed gave Dylan a bank of knowledge on vulnerability, difficult conversations, and empathy. We shot, edited, and produced this long-form instructional class that dives into deep philosophical layers surrounding negative human interactions and delivers a light and positive visual experience for the viewer. The story is broken down into chapters with a mixture of “to camera” discussion, motion graphics, quirky custom hand-drawn animations and a multitude of b-roll that was shot in different locations throughout. Our leadership session is one of the rare longer-form pieces of content in the RIOT catalog and we’re super proud of this creation. We’re excited about future collaborations where we get to test ourselves in the longer form visual content space further.
Produced, Directed, Edited, Color, VFX
