Our Creations

Our creative fire is kindled by a fusion of the enduring and the emerging. We craft with an eye on the zeitgeist and a reverence for the timeless.

In every campaign, every frame, every pixel, we leave fingerprints that speak of our dedication to excellence.

Dive Deeper into Our Creative Universe

Dive into the heart of our creative universe where imagination knows no bounds. At RIOT, we craft stories that resonate, visuals that captivate, and experiences that leave a mark. Our work spans animation, branded content, commercials, and beyond—each project a testament to our bold, innovative spirit. Explore our latest masterpieces and see how we turn visionary ideas into reality. As a full-service creative agency we constantly redefine creativity through a multifaceted approach.  Our NYC-based creative team is skilled at artfully blending music, video, photos, other content and the latest technologies to create truly unique experiences.

Coachtopia behind the scenes shoot with the Riot full service creative agency team filming in NYC

Photo by RIOT photographer Adrian Nina of us shooting an interview with "The Summer I Turned Pretty" star Lola Tung for a Coachtopia campaign.

Our list of full-service creative agency work

Located in New York City, we are a team of creative professionals dedicated to delivering exceptional results. Our expertise spans various domains, ensuring that we can meet all your creative needs. Whether you're looking for innovative content production, comprehensive brand identity work, or dynamic web campaigns, we've got you covered.

  • Creative Direction - Leading creative agency projects with innovative vision and style.

  • Post Production - Perfecting your content with expert editing and finishing touches.

  • Brand Identity - Crafting distinctive and memorable brand identities.

  • Art Direction - Guiding the visual aspects of your projects with a keen eye for detail.

  • Storytelling - Creating narratives that engage and connect with your audience.

  • Production - Bringing ideas to life through professional production services.

  • Animation - Adding dynamic and engaging animated elements to your content.

  • Direction - Overseeing the creative process from concept to completion.

  • Content - Producing high-quality content that speaks to your audience.

  • Music - Integrating and producing music that enhances the emotional impact of your projects.

  • Web - Designing and developing websites that are both beautiful and functional.

… and beyond 😎.

RIOT IS full service creative agency Creative Direction, Post Production, Brand Identity, Art Direction, Storytelling, Production, Animation, Direction, Content, Music, Web text

We are a full-service creative agency in NYC offering all this and more...

The Art of Creative Direction

Leading projects with innovative vision and style.
At RIOT, our creative directors infuse every project with a distinctive style that is uniquely tailored to each client while maintaining the unmistakable RIOT creative stamp. We dive deep into understanding each brand, ensuring that everything we craft is perfectly on-brand and resonates deeply with each clients individual audience. Our dedication to brands and branding means we care deeply about delivering work that not only meets but exceeds your expectations.

Our Creative Direction Expertise

  • Our Unique Style: Bringing a fresh, distinctive look to every project.
  • Brand Understanding: Deeply comprehending and reflecting your brand's essence.
  • On-Brand Craftsmanship: Ensuring every piece aligns with your brand identity.
  • Client-Centric Approach: Tailoring our creative vision to suit each individual brand.

Discover how our creative direction transforms ideas into brand-defining experiences.

The RIOT Post-Production Edge

Perfecting your content with expert editing and finishing touches.
At RIOT, our in-house creative studios master every aspect of post-production, ensuring that each project receives our signature touch of excellence. Our talented team of editors can handle any scope of work, delivering unparalleled results. Whether it's editing, retouching photos, collaborating with VFX artists or animators, creating unique motion graphics, resizing for socials,  or color work—post-production is where we put the unique RIOT creative agency mark on everything. Often copied, never bettered.

Our Post-Production Expertise

  • Comprehensive Editing: Crafting seamless edits for every project.
  • Photo Retouching: Perfecting visuals with expert precision.
  • VFX Collaboration: Working with top-notch VFX artists and animators.
  • Motion Graphics: Creating dynamic and unique visuals.
  • Social Media Resizing: Optimizing content for all platforms.
  • Color Work: Enhancing the visual impact with expert color grading.

Discover how our post-production process sets us apart from the rest.

Crafting Distinctive Brand Identities

Where innovation meets legacy.
At RIOT, our creative agency is at the forefront of brand creation and transformation, making us one of the most sought after branding agencies around. Our expertise spans creating new brands and revitalizing established ones, ensuring each identity we craft is both distinctive and memorable.

Our Brand Identity Expertise

  • Innovative Brand Creation: From conceptualization to launch, we build brands that stand the test of time. A prime example is AltSounds.TV, a brand we created 20 years ago that remains influential.
  • Strategic Rebranding: We specialize in rebranding efforts that breathe new life into established brands. Notably, we guided the Washington Commanders through their rebranding journey from the Washington Redskins, crafting a new identity that resonated with fans and stakeholders alike.
  • Cross-Sector Mastery: Our portfolio spans various industries, showcasing our ability to adapt and innovate across different market landscapes.
  • Memorable Identities: We believe in creating brands that not only stand out but also connect deeply with their target audiences, leaving a lasting impact.
    At RIOT, we understand the intricacies of branding and the importance of a strong brand identity. Let us help you create or reinvent your brand to achieve its fullest potential.

Elevated Art Direction

The art of crafting visual masterpieces.
As a full-service New York creative agency, art direction is at the heart of everything we do. Our creative agency fully understands that unique art direction is crucial to the success of any campaign. We pride ourselves on beautifully art-directed pitches and brand campaigns, ensuring every visual element aligns with the client's needs, vision and brand identity.

Our Art Direction Expertise

  • In-Shoot Art Direction: Meticulous planning and execution of shoots to create visually stunning results.
  • Design Excellence: Every design project is handled with a keen eye for detail, ensuring aesthetic harmony and impact.
  • Campaign Concepts: Our pitches and brand campaigns are crafted with exceptional art direction, creating cohesive and compelling visual narratives.
  • Curated Studio Space: Our studio features beautifully curated furniture and props, offering unique settings for every shoot, adding an extra layer of sophistication and creativity.
  • Innovative Approaches: We constantly push the boundaries of art direction, ensuring our campaigns stand out in a crowded marketplace.

At RIOT, our art direction is not just a service—it's a passion. Let us transform your ideas into visual masterpieces that captivate and inspire.

Masterful Storytelling

Storytelling is the heartbeat of our creativity.
Storytelling is what sets RIOT apart from every other creative agency. Our storytelling journey began with short-form documentary films for various artists and brands, honing our craft to perfection. One of our standout projects involved creating over 20 documentary films for SoulCycle, helping riders choose their ideal instructor by focusing on each one's unique story and what made their rides special. This deep dive into personal narratives was crucial, given that each instructor offered a similar core experience.

Our Storytelling Expertise

  • Documentary Prowess: From short-form docs to longer reality and documentary work for TV and streaming platforms, we excel in creating engaging narratives.
  • SoulCycle DocuSeries: Crafting over 20 unique films that highlighted the individuality of each instructor, making each story resonate with viewers.
  • Subtle Storytelling: Our meticulous sound design, musical selection, and creative direction all contribute to weaving compelling stories.
  • Versatile Formats: Whether it's a short social media clip, a brand sizzle, or a full-length documentary, our storytelling adapts to fit the medium and audience.
  • Brand Sizzles: Trusted by the world's biggest brands—including Tiffany, Coach, Ray-Ban, Clinique, and Estée Lauder—we create powerful brand sizzles that captivate and engage.

At RIOT, we are storytellers first and foremost. Every project we undertake is infused with a narrative that captivates and connects. Let us tell your story in a way that only we can.

Global Production Excellence

Crafting unique experiences worldwide.
At RIOT, our production capabilities are unmatched, spanning continents and leveraging a vast network of the most talented crews available. From shooting music videos to orchestrating multi-million dollar at-home experiences for top fitness brands, we excel in productions of all sizes.

Our Production Expertise

  • Global Reach: Conducting productions across different continents and anywhere in the US with unparalleled efficiency.
  • Versatile Studios: Our in-house facilities include a cyclorama studio and a fully flexible daylight studio, ideal for diverse shooting needs. Notable projects include Spring Must-Have films for Shop Bazaar, animated films for Coach, and frequent shoots for Nutrafol.
    • Cyclorama Studio: Equipped with a cinebot mini robo arm for intricate shots and animations.
    • Daylight Studio: Featuring Dante audio and 3G SDI throughout for live streaming, podcasting, and music production. It also has a unique feature skylight, designed by Richard Rigolo, providing perfect, non-direct light.
  • State-of-the-Art Equipment: We capture stunning visuals with the ability to film in 8K full frame. Our equipment inventory includes the latest cameras, a variety of lenses, and cinematic lighting setups, as well as vintage gear for creative filming.
  • Comprehensive Services: As an integrated agency, creative studio, and production company, we offer everything from creative direction to full-scale production, all under one roof.
  • Diverse Productions: Handling projects of all sizes, from intimate music videos to expansive commercial productions, always with a focus on quality and creativity.

Our ability to integrate agency-level creativity with in-house production resources sets us apart. At RIOT, we don't just create; we produce unforgettable experiences.

Animation Mastery

Bringing ideas to life with every frame.
At RIOT, animation is a cornerstone of our creative process. Our creative agency excels in crafting detailed VFX, hand-drawn animations, and motion graphics that elevate every project.

Our Animation Expertise

  • VFX Mastery: For Tiffany's Holiday and Valentine's Day window campaigns, we meticulously mapped out the iconic Fifth Avenue store to bring their stunning displays to a global audience during the COVID-19 pandemic.
  • Hand-Drawn Artistry: We've created over 10 hand-drawn animated logo stings for Coachtopia and a fully hand-drawn "how-to" film. For the Wall Street Journal, we added elegant hand-drawn elements to a sizzle reel, and for TD Ameritrade, we incorporated hand-drawn moments to enhance storytelling.
  • Innovative Motion Graphics: Our custom motion graphics and kinetic text animations are tailored to fit the unique vibe of each brand, ensuring a perfect match with their identity.
  • Diverse Techniques: From stop motion to paper cut-outs, we experiment with all forms of animation to push creative boundaries.

At RIOT, our animation work isn't just about movement; it's about creating dynamic, engaging stories that resonate with audiences.

Visionary Directing

Crafting unforgettable visual narratives.
We thrive on bringing new stories to life, ensuring each project is visually compelling and true to its narrative.

Our Directing Expertise

  • Notable Projects: We are currently directing a reality TV show for LA Galaxy called Beyond The Galaxy, set to hit streaming networks in 2024. Other highlights include an at-home experience for a major fitness brand, numerous films for Coach, a series for RESIDE magazine, and an upcoming documentary for Tiffany about the Medusa pendant.
  • Unique Approach: Our directing process integrates camera and lens choices, lighting setups, and a commitment to showcasing the truth. We often use vintage Canon K35 lenses to achieve a specific look and strive to keep storytelling genuine.
  • Specialized Genres: We excel in tabletop shoots, documentary storytelling, sports, lifestyle, fashion, and food.
  • Integration with Production: We always direct with post-production in mind, ensuring we capture all necessary aspects to adapt our story during editing. This approach, called shot differential, allows us to be flexible and precise in post-production.
  • Innovative Techniques: We direct with a sense of childhood wonder, maintaining a focus on true and beautiful storytelling. Our recent project with Red Bull showcased our ability to overcome technical restrictions, ensuring project success. Additionally, our at-home experience for a major sports brand redefined cinematic brand experiences.

At RIOT, our directing is not just about capturing visuals; it's about creating immersive stories that resonate with audiences and leave a lasting impact.

Unleashing Creative Content

Crafting engaging stories across all platforms.
Content creation is at the heart of everything we do. Our diverse portfolio showcases our ability to craft compelling stories across various formats and platforms.

Our Content Expertise

  • Documentary Storytelling: Our work includes over 20 short-form documentaries for SoulCycle, highlighting the unique stories of their instructors. We excel in capturing authentic narratives that resonate with viewers.
  • Brand Sizzles: Trusted by global brands like Tiffany, Coach, Ray-Ban, Clinique, and Estée Lauder, we create powerful brand sizzles that captivate and engage.
  • Animation and VFX: From intricate VFX for Tiffany's holiday campaigns to hand-drawn animations for Coachtopia and the Wall Street Journal, we experiment with all forms of animation to push creative boundaries.
  • Motion Graphics: Our custom motion graphics and kinetic text animations are tailored to each brand's unique vibe, enhancing the overall storytelling.
  • Out of Home (OOH): We create compelling content for OOH campaigns, ensuring brand messages are impactful in public spaces.
  • Music Production: We produce music, albums, and live sessions, showcasing our versatility and passion for sound.
  • Branded Content: Our deep understanding of brands allows us to create branded content pieces that are not only on-message but also fun to watch.
  • Integrated Production: Our in-house facilities and state-of-the-art equipment enable us to handle all aspects of production, ensuring seamless integration from concept to post-production.
  • Film and Television: We are directing Beyond The Galaxy, a reality TV show for LA Galaxy set to stream in 2024. We've also directed an at-home experience for a leading fitness brand, numerous films for Coach, and a documentary for Tiffany about the Medusa pendant.

At RIOT, every piece of content we create is a testament to our commitment to storytelling and our ability to connect with audiences on a profound level. Let us bring your vision to life with our unparalleled content creation expertise.

Mastering the Musical Vibe

Making and selecting music to enhance emotional impact.
RIOT, is renowned for our impeccable musical taste and selections, setting the perfect tone for every one of our creative agency's projects. Our rhythmic-based editing style means that the right music will always dictate the vibe of the finished film, turning good projects into unforgettable experiences. From heart-pounding scores to hype music that gets your adrenaline pumping, our music supervision ensures every beat resonates with your audience. Explore how our musical mastery brings every project to life.

Our Expertise in Music Supervision

  • Musical Selection: Curating the perfect tracks to elevate your project.
  • Rhythmic Editing: Using music to shape the rhythm and flow of your film.
  • Emotional Impact: Enhancing the emotional resonance of your content.
  • Seamless Integration: Blending music seamlessly with visuals for maximum effect.
  • LA Galaxy Logo Blue
  • Tiffany & Co.
  • RIOT NYC Creative Agency | Clients: Coach
  • Washington Commanders Brand Logo
  • Cartier Brand Logo
  • Clinique Brand Logo


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    RIOT is a call to the bold, to the visionaries seeking a partner in their creative quest.

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